Brave

Branding for The Human Development Corporation

Brave was looking for a re-brand that reflected its name and stood out from the rest of the raft of recruitment and HR companies. Eschewing the usual bland range of blues that every corporate seems to cling to, we instead gave them a multi-coloured logo full of charm, warmth and humanity. In fact, so full of character we gave each letter a name and a personality, even going as far as developing three-dimensional characters to sit on their client’s desks.